It’s not been long since the Yowza!! iPhone app hit the Apple App Store and now the version 2.0 of the free mobile couponing application has been introduced. The iPhone app eliminates the need of clipping coupons or printing emails with promo codes and presents deals directly on the handset.
Yowza!! facilitates users to search for the participating retailers by entering the zip code or by using the handset’s GPS. When an offer is selected, a mobile coupon code or scan-able barcode can be redeemed at checkout. The version 2.0 features a new ‘My Stores’ tab that enables users to keep an eye on their favorite stores and the offers available at that particular location.
“We have gotten a great deal of feedback from our consumer users and retail partners – via social media, email and personal conversations, and – we are excited about how the new features will add to the overall mobile couponing experience for all parties. Just in time for National Coupon Month, we are building off of our successful launch to add new features that all of our retailer partners can now take advantage of,” stated Greg Grunberg, co-creator of Yowza!!
The updated version also incorporates push notifications that are sent to the handset each time the user’s favorite store comes up with a new offer, even when the application is closed. The app presents integrated maps, users just have to rotate the phone 90 degrees and a road map featuring all close by retailers will emerge.
Jeff Haddox, Direct Marketing Analyst, Pier 1 Imports, quoted, “The Yowza mobile application has allowed Pier 1 Imports to target potential customers within the vicinity of a particular store location. This enhanced targeting allows us to speak in a more concise and relevant manner regarding the event and pricing of an individual store.”
One more innovative addition is the ‘Share your Savings’ via which users can share the amount of money they have saved by means of the app through social networking sites such as Twitter and Facebook and even by email.
Since its launch in June, retailers who have partnered with Yowza!! include Sports Chalet, Loehmann’s, Madison Square Garden, Tutti Frutti Frozen Yogurt, Cirque du Soleil, Maria’s Italian Kitchen, San Jose Earthquakes, Pat & Oscar’s Restaurants, Pier 1 Imports to name a few.
The app is available for free via the Apple iTunes App Store.