TODAYshow.com and Zumobi have recently released a new application for the iPhone called the TODAY application. Users can access news, entertainment and lifestyle content directly from their iPhone and get their daily dose of news while on the go.
Sporting a vibrant design with innovative zooming interface, it is the first application of its kind that offers morning news program category and lets the iPhone users enjoy content from America’s number-one morning program which has been running for 13 years till now. The TODAY application provides latest videos, top-stories and photos as well as features on entertainment, health, food and wine, relationships and fashion segments including the interviews with newsmakers.
“This fun new app lets millions of consumers stay connected to the lifestyle content they love, even when they’re on the go,” states Catherine Captain, general manager of TODAYshow.com. “The mobile app also presents another way for marketers to reach our highly engaged audience on another platform.”
“For years, the Today Show has been the undisputed leader in morning television, drawing an incredible loyal audience of TV viewers’ day in and day out,” adds Ken Willner, CEO of Zumobi. “We are absolutely delighted to bring both the high-quality of TODAY’s programming and the power of the Today Show brand to The Zumobi Network.”
This iPhone application takes TODAY’s digital content to a higher level. Thus, by delivering news and other entertaining mobile content on the iPhone, it keeps users entertained and well informed anywhere, anytime. While at home or office, make best use of this application and keep yourself abreast about the latest news and updates.
The TODAY application for the iPhone is available at the Apple App Store for free.