Airtel has announced an all-new Rs 399 pack in the face of similar Rs 399 schemes by the likes of Vodafone, Reliance Jio, and Idea. The brand’s latest scheme can only be taken up by prepaid 4G SIM card users and can’t be combined with any other plan offered by the telecom player.
Airtel’s Rs 399 plan gives away 84GB of data and is valid for 84 days, translating to 1GB of data per day. The company is additionally offering consumers unlimited local and STD calls. As per its terms and conditions, this is limited to 1000 minutes of usage per week, after which a person will be charged Rs 0.10 per minute for Airtel to Airtel calls.
The charges go up to Rs 0.30 per minute for calls made to other networks. Airtel has been coming up with various schemes over the past few weeks in a bid to retain existing customers and attract new ones. For instance, its new Big Byte offer promises that up to 1000GB of free data can be carried forward to the next month.
This will go on till March 2018, an important month for Airtel. It’s planning to launch its VoLTE services that month. Reliance Jio is the only major player in that particular sector right now. The former’s arrival could cut into that dominance in a big way.
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Airtel is also formulating bundled plans for 4G feature phones as a direct challenge to Reliance’s JioPhone. It doesn’t plan on subsidizing those handsets though, so don’t expect a Rs 0 handset from it at any point soon.