After numerous hints and videos playing up its launch, the Yu Yureka Plus has been announced and will retail at Rs 9999 through the company’s tried-and-tested flash sale model. Registrations begin today on Amazon India, with the phone selling at 12pm on July 24.
The Yu Yureka Plus is a successor to the earlier iteration of the handset which was released in January 2015 and priced at Rs 8999. The Rs 1000 difference is accounted for by a full HD screen, as opposed to the previous 720p, and a better rear camera of the same resolution, but equipped with a 5-element Largan Blue lens and Sony IMX214 sensor.
The 4G-enabled dual-SIM Yureka Plus is otherwise the same device as before. Its display is protected by Corning Gorilla Glass 3 and measures 5.5 inches. Under the hood, a 2500mAh battery with standby time of 210 hours and a 64-bit 1.5GHz octa-core Qualcomm Snapdragon 615 processor power the phone. Memory capabilities consist of 16GB of ROM and 2GB of RAM.
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A 5MP fixed-focus front lens takes care of selfies and a LED flash-accompanied 13MP autofocus main snapper records video at 1080p. The Yu handset contains Android 5.0.2 Lollipop-based Cyanogen 12. On the connectivity front, the smartphone has Bluetooth 4.0, Wi-Fi, microUSB 2.0 and A-GPS.
Have a look at the specifications of the Yu Yureka Plus:
– OS: Android 5.0.2 Lollipop-based Cyanogen
– Screen: 5.5-inch IPS, 1080 x 1920p
– Processor: 64-bit 1.5GHz octa-core Snapdragon 615
– Memory: 16GB ROM, expandable till 32GB
– Camera: 13MP rear, 5MP front
– RAM: 2GB DDR3
– Battery: 2500mAh
– Connectivity: 4G LTE, dual-SIM, Wi-Fi, Bluetooth 4.0, A-GPS, microUSB 2.0
The Yureka Plus will battle it out with another popular device sold via flash sales – the K3 Note. The Lenovo handset costs the same and has identical features except for a 1.7GHz 64-bit octa-core MediaTek SoC and a 3000mAh battery. The first Yureka was possibly losing ground to the K3 Note because it didn’t have a 1080p screen, so its updated version might have been released as a response to that.
It’s disappointing that the promos for the Yu Yureka Plus promised a rugged phone that could withstand drops, but the model released doesn’t have any particularly tough characteristics. It comes across as a normal phone that could probably take on a couple of scratches.
You can register for the Yu Yureka Plus here.