PBS Kids has made public its new fun filled application for the iPhone and iPod Touch, called the Curious George Coloring Book via the Apple Store. It is a comprehensive art supply kit which offers a wide range of hues for users to experiment.
This exhilarating application was developed in partnership with Mobile Deluxe and series producers, Nbc Universal. It was announced at the Television Critics Association Press Tour in Pasadena.
Lesli Rotenberg, SVP, Children’s Media, PBS mentioned, “PBS Kids wants to surround a child — whether at home, in school or on-the-go — with opportunities for learning and exploration. As parents look for positive, educational media choices on a variety of platforms, PBS KIDS provides a trusted, safe haven for preschoolers and positive role models who learn alongside, and with, a child.”
Jason Seiken, SVP, PBS Interactive commented, “The Curious George Coloring Book App for iPhone and iPod touch extends a growth strategy centered on launching innovative new content, including original video, games, and apps. We’re leading the industry by embedding interactive games into popular shows such as Wordgirl and we have other innovations in the pipeline. Over two years, traffic to PBS Kids sites has nearly doubled, which is proof that kids can’t get enough of PBS on digital platforms.”
The application will incorporate a color wheel, a palette of 45 colors and a set of virtual stickers. It comprises of forty-eight unique coloring pages as well. Users are provided with a personal gallery which can be used to load their favorite pictures and content. They can also add those pictures to Photos with a single tap along with capability to email artwork, upload to Facebook pages of parents and even set it as the wallpaper.
Users can acquire the Curious George Coloring Book App on iPhone and iPod Touch for a price $2.99 through the App Store.