MobiTV has announced its support for the various technology platforms and carriers that are associated with it in the form of the safe and secure Digital Rights Management (DRM) solution. This solution is aimed at allowing users to store content on their mobile phones and view them offline anywhere, anytime.
MobiTV aims at providing technology solutions that deliver media over wireless and broadband networks. MobiTv brings to life the experience of watching TV, videos, listening to music across an array of handsets like RIM, BREW, Java, Android, iPhone and more.
“It was imperative for us, as multi-screen distribution becomes core to our business, to create a solution that allows for consumption of content on multiple screens and platforms, whether someone is on a plane or sitting in front of their home television,” said Cedric Fernandes, VP Technology, MobiTV, Inc. “This solution provides the ability to track and supply content rights for the end user as well as the device, creating new business models around the multi-channel screen viewing concept.”
Also, this solution allows a number of business models like subscriptions, rentals, content metering and content sharing over multiple devices and platforms. With this solution at hand, MobiTV allows easy authorization without much involvement by the user. Previously, to support multiple devices and platforms, they had to be supported for different DRM technologies which were expensive and equally tedious. Thus MobiTV has come up with one lucrative answer for multi-devices and platforms.