Telefonica, the operator for music, videogames and television, has lately proclaimed the opening of its mstore, offering more than one thousand mobile applications. This appealing music shop will be available for every kind of consumer across the world. Music enthusiasts can conveniently use it and optimize the capacity irrespective the type of handset.
This universal applications store is made available to all Movistar users, enabling them to download services, apps along with content and sign up for Telefonica’s services with enormous amount of ease.
Guillermo Ansaldo, Chairman of Telefonica Espana, commented that, “ mstore is part of Telefonica’s strategy to bring mobile broadband to our customers, by complementing the value of data flat rate and giving customers quick access to a new world of applications for entertainment, lifestyle and utilities.”
The mstore is expected to introduce more than one thousand applications which have been categorized into games, dictionaries, entertainment, finance, health, GPS-Maps, information, photos and videos, social networks, travel and books, sports, shopping, tools and education/children. Moreover, the Telefonica will be offering a channel with top level shop window to the large international community of developers. It is believed that this will assist these developers reach the final consumer irrespective the handset type.
The mstore’s already existent apps include programmes to translate into and from Spanish, a large range of travel aids with city metro maps and flight schedules, up-to-the-minute news applications with television’s most renowned TV series. In addition, the expense management software, sending notes, photo album management, recipes, magic tricks, personality tests along with tarot and games are also included. Users can download content simply by clicking on the terminal while a new icon will be displayed on the mobile phone offering direct access to the application downloaded.
These variant programmes cost anywhere between € 0.49 and € 19.99 excluding VAT. This new mstore shop will be accessible from the Movistar emocion portal, whereas new headsets sold by movistar will provide access through an icon on the mobile’s own menu.