Samsung is getting ready to launch a new tablet under the auspices of the Make in India initiative on May 25. The brand has started sending out press invites for a launch event to be held in Delhi.
As is usually the case with such invites, nothing about the Samsung tablet itself has been revealed. It showcases a close-up of a keyboard with one key painted over in the colors of the Indian flag and the other with the word ‘digital.’ This is a pretty clear indicator of the slate being a part of the Digital India program.
As such, the new Samsung offering will probably be a budget device aimed at price-conscious consumers. The tablet sector in India hasn’t been doing that well lately, with shipments declining by 18.7% to 0.86 million between the months of October to December last year.
Samsung itself was beaten to second place by Datawind. The domestic brand had managed to double its year-on-year growth thanks to its focus on the sub-$100 sector, larger presence online, Make in India manufacturing, and free internet offers. On the other hand, the Korean firm’s fortunes dropped by 8.7% in Q4 2015.
In that light, it makes sense for Samsung to turn its attention towards the affordable market segment. Rumors so far indicate that the tablet could be a version of the Galaxy Tab A 7.0 (2016) which came out earlier this year. Possible specs include 1.5GB of RAM, 8GB of ROM, a 7-inch 1280 x 800p screen, a 4000mAh battery and a 5MP rear camera.
Stay tuned for more on the Make In India Samsung tablet when it officially debuts in India on May 25.