Microsoft dumps Nokia naming convention with latest Lumia phone

The Microsoft Lumia 535 is the tech giant’s first ever smartphone that will not bear any branding related to Nokia. This extremely affordable Lumia 535 comes with a 5-inch touchscreen display and two 5MP cameras, which is why its makers are calling it a 5x5x5 smartphone package. It’s a pretty good option for Windows Phone fans looking for a Moto E rival.

With its base price set at €110 or around Rs 8400, the Microsoft Lumia 535 will commence its journey in China, Hong Kong and Bangladesh, while other nations will receive it gradually in the future. It will arrive in the form of two different models, one housing a single SIM slot and the other featuring dual SIM slots. Both variants will ship with support for 3G networks, by the way.

Microsoft Lumia 535

The new Microsoft Lumia handset houses a 5-inch display aboard which spews out visuals in qHD resolution of 960 x 540 pixels. It is fueled by a 1.2GHz Snapdragon 200 processor that’s provided assistance by a 1GB RAM module. Furthermore, 8GB of storage memory is offered by the smartphone, apart from 15GB of OneDrive storage and a microSD card slot for supporting added space of 128GB.

Also Read: Microsoft ditches Nokia brand name for Lumia smartphones

The Lumia 535 phone of course, runs the Windows Phone 8.1 OS, complete with its Lumia Denim upgrades. It features a 5MP front camera with a wide-angle lens suitable for group selfies, while its rear camera too is 5MP in capacity and comes with an LED flash unit.

A thorough look at the specs of the Microsoft Lumia 535:

– Display: 5-inch IPS LCD, 960 x 540 pixels
– OS: Windows Phone 8.1 with Demin update
– Processor: 1.2GHz Snapdragon 200
– Memory: 1GB RAM, 8GB storage (expandable up to 128GB)
– Camera: 5MP rear with flash, 5MP front with wide lens
– Battery: 1905mAh
– Dimensions: 140.2mm x 72.4mm x 8.8mm
– Weight: 146gms

There’s no word at the moment with regards to when the Microsoft Lumia 535 will make its way into India and at what price. But we should definitely hear more details on the matter in the weeks to come.