Soccer fans have yet another reason to gear up this season as Fox Soccer Channel and 2ergo are all set to build the excitement of the soccer field right from the stadium straight to the iPhone. The FIFA World Cup is now an application on iPhone in the form of Ticket to South Africa. Fans can use the application to view the widely covered sports event in the world in South Africa from June11 to July 11, 2010.
The application features the venue, galleries, photos, fixtures, standings, information, history, latest news and all that one would want to know on the stands. When the matches begin in June, a scrolling ticker with live scores will appear that enables in-game match statuses, play-by-play information, video clips and lots more. Fans can follow all the 32 teams and also create a “My teams” list for easy reach out to their team for headlines and more information instantly. Facebook lovers can also share their latest updates and statuses about the World Cup with their friends as and how it happens in South Africa.
“Avid soccer fans look to Fox Soccer Channel to bring them expert coverage of the world’s biggest stage,” said Bhavesh Patel, Vice President of Interactive Media for Fox Sports International. “Working with a provider like 2ergo ensured that we were providing users a cutting-edge information service backed by their experience in developing high-quality, user-friendly iPhone applications. With our intensive coverage and analysis of the games wrapped into a beautiful and customizable format, we are providing the millions of fans with iPhones everything they need to know about this summer’s FIFA World Cup when they want it and how they want it.”
“The growing popularity of smartphones and applications opens up a completely new brand-building channel for media and entertainment companies looking to interact with consumers,” said Michael Scully, Vice President of Marketing for 2ergo Americas. “Fox Soccer Channel has created a valuable opportunity to reach new viewers as well as build a stronger relationship with existing ones. As soccer fans ourselves, we are thrilled to partner with Fox Soccer Channel to deliver immediate and personalized access to this summer’s World Cup action to iPhone users.”
For all those who lost the zest of the World Cup can enthusiastically watch it live with Fox Soccer Channel’s “Ticket to South Africa” iPhone application which will keep them well informed about the happenings. The application is available on the Apple App Store and has also been promoted on Fox Soccer Channel Advertising and website campaign. Audi, the title sponsor and iPhone ads will be served within the application to promote Audi products.