Brainshark Mobile application fuses in Brainshark presentations on smartphones
Posted on June 30th, 2010 | Filed under: Software
Brainshark, a prominent leader in on-demand multimedia for business, is all set to release its Brainshark Mobile application for smartphones. With this latest announcement, the company ensures that its users can now view communications created with Brainshark on their handsets. By doing this it has enabled numerous enterprise customers and myBrainshark.com site users to create such communication content, which can be accessed from any device anytime, anywhere.
With the advent of smartphones and their ever-increasing demand, Brainshark believes that it is very important to deliver innovations which will keep the current highly varied workforce and on-the-move end users connected and in-the-loop. This enables the company to increase the widely used Brainshark presentations acceptability on mobile phones. Hence, Brainshark users creating those presentations can be rest assured that the content reaches its target prospects and the audience can view it the way they want to.
“With businesspeople and consumers increasingly ‘always-connected,’ there’s an expectation that content of all types will be continuously available,” states Brainshark CEO Joe Gustafson. “Brainshark Mobile underscores our commitment to enabling easy, cost-effective communications with maximum reach and impact.”
The Brainshark Mobile application plays the presentations as streamed video files when viewed on mobile devices. The Brainshark presentations bundle up various experiences of voice narration, PowerPoint slides, video and more for a complete and integrated multimedia experience. In order to further augment the experience for the creator of the content, users can check exactly when their presentations were viewed. They can also check intrinsic details such as who viewed them, whether the content was viewed through a mobile phone or not and the type of device operated by the user.
The application supports BlackBerry, Palm Pre, iPhone, iPod touch, iPad and Android platforms and devices. However, it is necessary that all of them must support streaming video. Those users who access the myBrainshark website or the myBrainshark Pro service are automatically mobile-enabled. The myBrainshark site enables users to create, narrate, share and track multimedia presentations for absolutely no cost. Whereas, the myBrainshark Pro service lets users promote themselves and their businesses, and share expertise with an attentive mobile audience. The registration and usage of the myBrainshark is free, and users who create presentations on these sites can share their presentations as a link over e-mail, SMS messages, mobile IM, etc., for others to check it out on the mobile Web.
The Brainshark Mobile application enables mobile users to directly access presentations from the site myBrainshark.com or blogs and also other social networking sites where they have been linked like LinkedIn and Facebook. The content now available on the catalog of myBrainshark content consists of professional learning topics, sales and marketing presentations, “talking” resumes, photo albums, real estate listings, which is also accessible through mobile browsing.
For Brainshark’s enterprise users, the application is added without an additional cost included in its core platform. The presentations created by these users are automatically mobile-enabled, thus endowing companies with the ability to reach their customers, mobile workforce, prospects and partners with easy and secure communications that would leave a strong impact. It is said that the app assists enterprises reach field-employees and maintain greater enterprise mobility.
The app from Brainshark proffers apt sales support, as it lets the sales staff improvise on their presentation. It also enables mobile learning which allows companies to brief their employees on new product details and additional training materials. Thus, they can utilize the waiting and traveling time better. They can also supply employees, customers and partners, informative content on compliance training or message updates. In addition to the above mentioned features, it offers its users a safe passage for important corporate and HR communications which can be consumed securely by geographically dispersed employees, cutting down on the waiting period for such content to be delivered.
Places where access to PCs is not possible, this app will be quite fruitful. As it will allow employees present on retail or manufacturing floors or at a client’s office to instantly check out tutorials and updates on the devices they carry with them. This is also beneficial for healthcare professionals and physicians as they can view presentations on new compliance procedures or analyze information on prescription drug whenever they want.
The Brainshark Mobile application is now available free of cost. All presentations created after its release date, June 28, will automatically be mobile-enabled.
